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  导航:首页 - 2006年下半年商务英语BEC中级口试指导连载1

2006年下半年商务英语BEC中级口试指导连载1
作者:城市学习网 来源:xue.net 更新日期:2007-12-23 阅读次数:
BEC口试范围、形式与内容及评分标准

BEC口试主要考查考生在商务交往过程中运用英文的能力。  

商务交往主要指:
  
1.建立和保持商务联络;   
2.谈论工作;   
3.制定计划与安排工作。  

测试内容
  
1.建立和保持商务联络   
1)向人表示问候和对问候的回答;
  
2)自我介绍;   
3)询问对方或介绍自己的身份特征;   
4)表达自己喜欢什么、不喜欢什么;   
5)发出邀请、接受或拒绝邀请;   
6)表示感谢和欣赏;   
7)给别人提供方便、接受或拒绝帮助。 
  
2.谈论工作   
1)询问和描述工作任务;   
2)询问和介绍公司情况;   
3)询问和简要介绍产品;   
4)比较不同的产品及价格;   
5)询问和提出自己的观点;  
6)表示同意或反对;  
7)提出、接受或拒绝建议;  
8)表达需要和要求。  

3.制定计划和安排工作   
1)商务会议:安排会议日程、安排会议议程;  
2)商务旅行:预定饭店房间、到饭店住宿和结账、点菜、进行旅行咨询、预定机票、乘火车旅行、根据指南行路。

Speaking Test 

1. Customer Relations: the importance of making customers feel valued
2. Company growth: the importance to a company of controlling expansion
3. Marketing: how to ensure that agents maintain a high level of effectiveness when representing a company 
4. Time Management: the importance of planning work time effectively
5. Project Development: how to ensure inter-departmental co-operation on new projects
6. Purchasing: how to evaluate and select new products

7. Personnel Management: the importance to a company of having well motivated staff
8. Strategic Planning: how to decide whether to purchase or rent company premises
9. Sales: how to ensure that price levels for new products are set appropriately
10. Communication Skills: the importance of foreign language training for selected employees
11. Advertising: how to select a suitable agency to handle a company's advertising
12. Finance: how to decide whether to float a company on the stock-market

13. Marketing: the importance to a company of offering its products on the world-wide web
14. Staff Training: how to evaluate the effectiveness of company training programmes
15. Company Growth: how to decide when it is the right time for a business to expand
16. Public Relations: the importance to a company of sponsoring well-known personalities from the arts and popular culture
17. Recruitment: how to ensure that the best candidate for a post is selected
18. Information Management: how to analyse and make effective use of information

19. Sales: the importance of brand image in ensuring that products or services sell well
20. Technology: the importance to a company of keeping up-to-date with internet developments
21. Quality Control: how to ensure that a company consistently maintains quality control standards
22. Product Promotion: how to make effective use of the media when promoting a new product or service
23. Product Management: the importance of teamwork for the effective management of projects
24. Health and Safety: how to develop a responsible attitude among staff to the health and safety requirements of accompany

25. Technology: the importance of computer skills for the workplace of the future
26. Communications: how to ensure that e-mail is used appropriately by staff for internal and external communications
27. Staff Development: how to administer a staff budget effectively
28. Market Research: the importance of finding out about customers' habits and attitudes
29. Financial Management: how to identify ways of reducing costs in a company
30. Communication: how to achieve an effective working relationship between different departments within a company

31. Communication skills: the importance of understanding cultural differences when working in an international environment
32. Personnel Management: the importance of providing employees with clear job descriptions
33. Company Growth: how to ensure that company growth proceeds at the optimum rate
34. Time Management: how to manage a heavy workload effectively
35. Health and Safety: the importance to a company of having a Health and Safety policy
36. Human Resources: how to ensure that staff at all levels receive appropriate feedback on individual performance

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